Optimising user experience

October 16th, 2019

Marketing tips and analysis Red Digital Lab.


There are many articles on what to do to optimize User Experience of your product, but what about the don’ts? Read on to find out the answer by red digital lab:

  1. Never coerce Never coerce your users into signing up to use your product. Otherwise, they end up frustrated with poor user experience.
  2. Never think Improve navigation of your product, e.g. Wechat the ChineseAPP shows icon and name of users’ contacts in an address book, allowing users to Instant Message without thinking much.

wechat

  1. Never hide Make your icons and buttons more prominent in the User Interface.
  2. Never change arbitrarily Changing the position of buttons arbitrarily after users get used to them can hamper the user experience.
  3. Never miss an apology If you happen to disappoint your users, give them compensation to make them happy again.

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